Inspire Multiplication

God has entrusted us with a massive task: to make disciples everywhere!  When you do a little arithmetic, you realize that even if our entire staff team (about 500 people) each introduced 50 people to Jesus in a year, and then did that again every year for twenty years, we would only reach half a million people.  Out of seven billion on the planet!

This is why I’m so excited about our new vision and focus:  Inspire Multiplication.  There are an estimated three million evangelical Christians across Canada.  Imagine if we could get better and better at equipping believers to share the Gospel and to inspire their friends to do the same!  Imagine if we could mobilize three million believers to be a volunteer army for the cause of Christ!

At our recent staff conference, we challenged our team to come up with the most innovative, creative multiplication strategies they could imagine.  The results were incredible!  Athletes in Action set their sights on an untapped group with massive potential for influence: local community coaches.  Global Aid Network came up a powerful and simple new approach for self-sustaining church planting movements in Africa.  Power to Change Students developed a mobile app to equip and support Christians as they engage their friends in spiritual conversations.  Inspire Multiplication.  With God’s help, we’re on our way.  And we pray that the world will never be the same!

– Leonard Buhler

Viral Videos

In the 15th century, a man by the name of Johannes Gutenberg invented movable type and began printing books. The mass production of literature started to irrevocably change the world and Gutenberg would soon become one of the most influential people in history. What did he print? Bibles. Gutenberg was a Christian inventor who, for the sake of the Gospel (which includes the proliferation of education for mankind), created the first printing press.

But books don’t travel well at 150,000 miles/second. Videos do. And there’s a whole host of Christians making cutting-edge videos to effectively declare the Gospel of Jesus Christ around the world. Here’s four:


The first and (admittedly biased) favourite is our very own TruthMedia, whose Internet television network is a cutting-edge initiative that seeks to make the Gospel “inescapable.” Through this online network, they’ve had the opportunity to introduce hundreds of thousands of online seekers around the world to Jesus Christ.

Luke Schenk is the Creative Director at TruthMedia, and now utilizes a recently refurbished studio with professional equipment in Langley, BC. They’re constantly seeking actors, script writers, and short film contributors to enhance their ministry.

I am Second

I was recently stunned by the testimony of Brian Welch, not printed and shipped in book form, but communicated via video conveniently on my Facebook feed. Who gave this former Korn band member a voice to share his testimony? How did I hear about God’s transforming work in his life? I am Second is “a movement meant to inspire people of all kinds to live for God and for others.” Their modus operandi is the video: well made and in characteristic “I am Second” fashion: bold, artful, gutsy.


Then there’s Global Short Film Network (GSFN), a part of The JESUS Film Project who is a partner of Global Aid Network (GAiN). Although executed differently, their goal is very similar to I am Second: “to help you discover a person’s story through the theme of the films. As you listen to their story, you can share your own and connect the viewer to the person of Christ.” GSFN’s films come with discussion questions to equip believers in 76 countries and in 14 languages.

This Is Me TV

In the near future, the Gospel will seek to go viral yet again with This Is Me TV, a testimony-based project launched by Dave McSporran of Bottled Media. Think MTV Cribs meets the Gospel. “We want to inspire and encourage Christians to follow their passions for Jesus. You can be an athlete or hip-hop star and still be a Christian.” Trailers to the episodes will be all over Youtube and Vimeo, but the actual episodes will be found at

“This isn’t Christian television with fake-happy people. It’s real people, real life.” As a videographer, Dave sees the project as an opportunity “to do something worthwhile with the gifts [he has] been given.” The first episode launches on April 13th and the trailer can be found here.